Anderson, S.C. - Anderson University women's basketball head coach Jonathon Barbaree has announced the hiring of Jazmine Charles as the team's new assistant coach, announced by Barbaree on Monday.
"I am super excited to have Jazmine join our program," said head coach Jonathon Barbaree. "She brings a wealth of knowledge and experience."
Charles most recent position was with Liberty University women's basketball staff as Coordinator of Digital Services/Director of Leadership Performance and Student Services.
In this role, Charles oversaw the areas of scouting video, analytics and social media, while also assisting in recruiting. She additionally coordinated the engagement of strategic development of all players, while directing leadership development and student services in the community.
Prior to Liberty, Charles spent three-plus years as the director of marketing/lead basketball skills trainer at the Chris Paul Basketball Academy. She trained athletes between the ages of 5 and 20 with basketball skills and fundamentals.
"Jazmine's time spent as a trainer, gives her not only the experience, but the confidence to step right in and begin to teach the players," added Barbaree. "We have a young team and I look forward to her getting after it on day one."
Charles played professional basketball in both the United Kingdom and Romania over a three-year timeframe (2015-18). In 2016, she led the Essex Blades to their first National British League championship, earning MVP honors.
During the 2016-17 season, Charles served as an assistant coach at Catawba College, helping the Indians make a run to the semifinals of the South Atlantic Conference Tournament.
Charles was a standout on the hardwood during her time at Lenoir-Rhyne University (2011-15), graduating as the program's fifth-leading scorer with 1,605 career points and all-time leader with 183 three-pointers made. She helped the 2013-14 Bears go 24-7, win the South Atlantic Conference regular-season title and claim an NCAA Division II Tournament berth. That year, Charles was named South Atlantic Conference Player of the Year, Southeast Region Player of the Year and a third team All-American.
"It is a bonus that Jazmine played and served as an assistant coach in the South Atlantic Conference and knows what it takes to be successful in this league," stated Barbaree.
Charles also boasts public relations experience, having served as an intern for both Turner Sports Broadcasting and the Charlotte Hornets.
Charles has earned three degrees, including a pair of bachelor's degrees (public relations and broadcasting/electronic media) from Lenoir-Rhyne and a master's degree in marketing, advertising and media from the University of Essex.
"I am so grateful to have someone with her skillset to join our program," emphasized Barbaree. "I can't wait for her to get here!"
